Natruba

Natruba - the Danish philosophy of "natural playfulness", i.e. the conscious joy of discovery in harmony with nature

Natruba is a family brand from picturesque Bornholm, Denmark. It was founded on the need to provide children with safe, non-toxic, and exceptionally beautiful toys. Inspired by nature and the everyday lives of parents who want to surround their children with products that support development and connect them with nature.

The brand has gained international recognition for its handmade toys made of natural rubber, completely free of PVC, BPA, phthalates, and nitrosamines . Each toy is a true little work of art—unique, non-toxic, and designed to stimulate a child's senses from the first months of life.

Handcrafted, natural materials and sensory design – a combination that develops, soothes and entertains

Each Natruba product is first hand-sketched , then sculpted , cast, and carefully painted with food-grade paints . This makes each toy unique and captivating with its subtle details. Natural rubber from the Hevea tree is a fully biodegradable and eco-friendly material, completely safe even for the youngest.

The toys are lightweight and designed to be easy for little hands to grip, which is great for developing motor skills and coordination.

The Natruba collection includes:

  • Bath toys , like cute flamingos or peacocks, are made without holes to prevent mold growth.

  • Teethers and crinkle toys – in forms inspired by nature, which soothe sore gums during teething.

  • Sensory balls with bells and leaf textures - develop the senses, encouraging exploration through touch.

  • Muslin textiles – soft pillows and towels made of organic cotton, gentle on baby's sensitive skin.

Ecology, safety and unique aesthetics – the values ​​that define Natruba

Natruba products are safety-tested and completely free of any toxic substances . Natural rubber not only protects children's health but also supports the environment—it is a renewable and biodegradable resource.

Brand slogan - "natural playfulness" — reflects the philosophy of carefree, sensual fun, without plastic and chemicals, in complete harmony with nature and ecological values.

By choosing Natrub, you're choosing lightweight, sensory toys that stimulate development, delight with their design, and support conscious parenting. These products are designed for parents who value aesthetics, safety, and concern for the future of our planet.

The joy of touch, safety and beauty - everything your baby needs

Natruba is much more than just toys. These are beautiful, thoughtfully designed objects that bring a touch of magic, harmony, and naturalness to everyday play—from the first months of life to lifelong childhood memories.

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